在過去 20 年，廉價航空憑藉低票價搶攻市場，成為航空業一股不可忽視的力量。然而，隨著通膨壓力和傳統航空的反擊，廉價航空的營運面臨的困境：
- 傳統航空推出基本服務機票，在票價方面對廉價航空構成威脅。
- 傳統航空在國際航線和會員哩程方面具有優勢，更能滿足旅客的需求。
- 航空業缺工潮和燃油價格上漲，導致廉價航空的成本上升。
2015 年起，美國三大傳統航空聯合航空、達美航空和美航陸續推出基本服務機票，以較低的票價吸引對價格敏感的旅客。這些機票雖然座位無法提前選擇，而且在更改機票、退款方面設有重重限制，但在通膨壓力下，仍具有一定的吸引力。傳統航空在國際航線和會員哩程方面也具有優勢。特別是疫後報復性旅遊風潮下，美國民眾更傾向出國旅遊，而國外長途目的地，只有傳統航空才有提供航班。
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The challenges faced by Low-Cost Carriers (LCCs) in today's market
Low-cost carriers (LCCs) have been capturing market share with their low fares over the past 20 years. However, they are now facing a number of challenges that could threaten their future growth.
- Traditional carriers have begun to offer their own basic economy fares that are similar to LCC fares. These fares typically come with restrictions, such as no advance seat assignments or change/refund fees, but they can still be attractive to price-sensitive travelers.
- Traditional carriers also have an advantage in terms of international routes and loyalty programs. LCCs typically have a more limited network of international routes, which can make it difficult for them to compete with traditional carriers for long-haul travel. Additionally, traditional carriers offer loyalty programs that can provide valuable benefits to frequent travelers, such as free upgrades and lounge access.
- The rising cost of fuel and labor is also a challenge for LCCs. Fuel is a major expense for airlines, and the recent increase in fuel prices has put a strain on LCCs' profitability. Additionally, the airline industry is facing a labor shortage, which is driving up wages for pilots and other airline employees.
